Beauty has always been an integral part of women’s lives, and the quest to look and feel one’s best has never waned. From skin care products to hair care products and cosmetics, the beauty and grooming industry has been on the rise, reaching an impressive $170 billion turnover. In recent years, the industry has seen a significant increase in the number of people looking to care for themselves, leading to a rise in the demand for beauty products.
As the beauty industry continues to grow, it presents a lucrative opportunity for individuals looking to make a profit through affiliate marketing. With the market flooded with top-notch beauty brands, affiliates have the chance to earn high commissions by promoting various beauty products to a diverse audience using the best affiliate programs.
The beauty industry shows no signs of slowing down, it presents a unique opportunity for affiliates to make a profit while promoting high-quality beauty products to a diverse audience. Affiliates can take advantage of the numerous beauty brands and their affiliate programs, allowing them to earn commissions while helping people look and feel their best.
Quick List & Summary Table of Best Beauty Affiliate Programs in 2023
Below is a summary table of 13 popular beauty brands, their product range, commission rates, cookie life, and affiliate program features. This information can help individuals interested in promoting beauty products make an informed decision about which program to join.
|Affiliate Program Features
|$2 – $239
|Additional 4% commission for returns
|$5 – $80
|Deep linking, direct linking, coupons
|$20 – $250
|$1.49 – $350
|Incentives, free shipping on $40+
|$0.56 – $130
|Promotional materials, support
|£1.95 – £450
|Up to 10%
|$1 – $79
|Cruelty-free, paraben-free, vegan
|$9.50 – $420
|$9 – $165
|Account management, promotion tools
|$6 – $15
|Minimum payout of $50
|$5 – $90
|6% for new, 3% for recurring
|3% for recurring
Best Beauty Affiliate Programs in 2023 [Detailed Analysis]
In this detailed analysis, I will explore the best beauty affiliate programs of 2023 in more detail. I will review the products and services offered, the commission rates, and the cookie durations to help you make an informed decision about which programs to join.
Sephora is a renowned multinational chain of beauty stores that offers a wide range of skincare, hair care, body, cosmetics, and nail color products to millions of customers worldwide. With almost 3000 brands available, affiliates can promote up to 13000 items from some of the most popular companies in the industry. The product prices range from $2 to $239, making it accessible to a diverse customer base.
Sephora’s affiliate program is not brand dependent and offers a commission of 5% to 10% per sale, with an additional 4% commission for returning clients. The program comes with a 30-day cookie life and a payment threshold of $50. Additionally, affiliates can take advantage of free shipping on products with a minimum purchase of $50 and exciting resources to help increase their earnings.
By joining Sephora’s affiliate program, affiliates can promote a luxurious brand that caters to a diverse audience. With its extensive range of products, affiliates have the chance to earn significant commissions while promoting some of the best beauty products in the market. The program’s high commission rates, cookie life, and payment threshold make it an attractive option for affiliates looking to make a profit while promoting quality products.
2- BH Cosmetics
BH Cosmetics is a leading name in the makeup industry that combines style and glamour with high-quality makeup products. The brand prides itself on innovation and using vivid colors to enhance beauty. BH Cosmetics offers a wide range of products, including brushes, eye shadows, liners, foundations, and more, all within the affordable price range of $5 to $80.
The brand runs an affiliate program through LinkShare, offering affiliates a commission of 8% on each sale. With an average order value of $38 and a conversion rate of 6.46%, affiliates have the potential to earn significant commissions through the program. The program also features a 90-day cookie length, giving affiliates ample time to earn commissions on repeat sales.
BH Cosmetics’ affiliate program provides various resources to help affiliates succeed. Affiliates are allowed to use both deep linking and direct linking, allowing for more flexibility in their promotional strategies. The brand also offers coupons, banners, affiliate newsletters, and monthly incentives to help affiliates increase their earnings.
3- Ulta Beauty
Ulta Beauty is a popular American chain of beauty stores that focuses on salons, fragrances, skincare, and health care items, with over 20,000 products available, including cosmetics. The brand has seen a steady increase in sales, with net sales reaching $$8,631 million in December 2022.
The Ulta Beauty affiliate program offers affiliates a commission rate of 2% to 5% on each sale, along with a 30-day cookie length. While the commission rate may not be as high as some other programs, Ulta Beauty’s extensive range of beauty products presents a significant opportunity for affiliates to earn commissions through repeat sales.
Affiliates can promote a variety of high-quality beauty products through Ulta Beauty’s affiliate program, including cosmetics, skincare, hair care, and more. With a 30-day cookie length, affiliates have ample time to earn commissions on repeat sales, increasing their earning potential.
4- Bobbi Brown
Bobbi Brown is a well-known brand that has been creating makeup and skin care products with a focus on making women feel even more beautiful and confident in their natural selves. The brand offers a full range of high-quality products, ranging in price from $20 to $250, and also provides a supportive community for customers to be a part of.
Bobbi Brown’s affiliate program offers affiliates a baseline commission of 8% on each sale, along with a 30-day cookie life. With high-quality products and a strong reputation in the beauty industry, affiliates have the potential to earn significant commissions by promoting Bobbi Brown’s products.
The brand’s range of products includes makeup and skincare items, all made with uncompromising quality. Bobbi Brown’s focus on providing products that enhance natural beauty and confidence sets it apart from other beauty brands. The brand’s affiliate program offers affiliates a great opportunity to earn commissions while promoting high-quality products that align with their values.
Avon is a social-selling beauty company that has been a staple in the makeup industry for over 130 years. The brand produces a range of high-quality cosmetics, fragrances, and personal care items, with products priced between $1.49 and $350.
Avon’s affiliate program is managed by Commission Junction and currently has over 240,000 affiliates working in partnership. Affiliates have the opportunity to promote a range of high-quality and affordable products and earn a commission of 10% on each sale. Additionally, Avon offers incentives to affiliates such as free shipping on orders over $40 and access to promotional materials such as text links and newsletters.
With a strong reputation and a range of high-quality products, Avon’s affiliate program presents a significant opportunity for affiliates to earn commissions while promoting products they can stand behind. The brand’s long history in the beauty industry and commitment to providing affordable, high-quality products make it an attractive option for both affiliates and customers alike.
6- Pur Cosmetics
Pur Cosmetics has established a strong reputation in the cosmetic industry by offering high-quality products that not only cover skin imperfections but also provide generous commissions to their affiliates. The brand is recognized as a leading manufacturer of mineral-based makeup, professional products, and skin care treatments, with all products priced between $0.56 and $130.
Pur Cosmetics’ affiliate program is managed by Commission Junction and offers an 8% commission with a monthly payout. Affiliates receive access to promotional materials and support from the affiliate management team, making it easier to promote the brand’s high-quality products.
With a range of high-quality products and a competitive commission rate, Pur Cosmetics’ affiliate program presents an excellent opportunity for affiliates to earn significant commissions while promoting products they can stand behind. The brand’s commitment to quality and support for affiliates make it an attractive option for those looking to enter the beauty and cosmetics affiliate market.
7- Look Fantastic
Look Fantastic is a popular online beauty boutique that has been in operation since 1996. The store offers a vast range of products for personal care, including hair care, skin care, and cosmetics. With over 14,000 products from more than 400 brands, Look Fantastic caters to a diverse customer base. The prices of products vary between £1.95 and £450, with famous brands like Clinique, Anastasia Beverly Hills, Aveeno, and Revlon among the offerings.
Look Fantastic’s affiliate program offers a high commission rate of up to 10%, thanks to the brand’s large product range and high conversion rates. Affiliates have the opportunity to promote a wide variety of products and earn a significant commission on each sale.
With a reputation for quality and a wide range of products to choose from, Look Fantastic is an attractive option for affiliates looking to promote beauty and personal care products. The brand’s affiliate program offers a generous commission rate and access to promotional materials and support, making it easier for affiliates to promote the brand and earn commissions on sales.
8- Cult Beauty
Cult Beauty is committed to curating the finest beauty products from across the globe and making them available on a single platform, enabling customers to discover the most appropriate products for their unique requirements. Whether it’s the newest scientific breakthrough or an age-old remedy, Cult Beauty has it all. The Cult Beauty team of beauty experts curates the products that make it to their “cult list.”
Their affiliate program offers an attractive commission of 10% with a 30-day cookie life. Affiliates have a great opportunity to earn from promoting the carefully curated range of products.
9- Elf Cosmetics
Elf Cosmetics is an American brand that is committed to providing professional yet affordable cosmetic products to its customers. With a wide variety of products under their name, they offer a range of items including eyeliners, lipsticks, brushes, mascaras, bronzers, makeup tools, and many others. A majority of their products are sold at $1, $3, and $6 price points, whereas the complete range of beauty products have a price between $1 and $79. They claim that their products are cruelty-free, paraben-free, and 100% vegan, making them the perfect choice for conscious consumers.
Elf Cosmetics offers its affiliates a generous 9% commission on every sale, making it a great opportunity to earn while promoting products that customers love. With a 30-day cookie life, affiliates can earn commissions on sales generated by their referrals even after they leave the site. The brand also provides its affiliates with promotional materials like banners, text links, and exclusive offers to help boost their earnings.
10- Elizabeth Arden
Elizabeth Arden, a premium skincare, cosmetics, and fragrance company owned by Revlon Inc., offers high-end luxury items with prices ranging between $9.50 and $420. With its diverse range of fragrance brands like Danielle Steel, Hillary Duff, Britney Spears, etc., Elizabeth Arden caters to a wide variety of customers.
The Elizabeth Arden affiliate program offers affiliates a commission of 9% per sale, with a 30-day cookie period that allows affiliates to earn multiple commissions if repeat sales are made within the given time period.
Colorscience is a beauty and health solutions provider that uses science to develop its products. The brand offers a comprehensive range of clinically tested solutions for skin protection, catering to customers of all ages and skin types. Their products are reasonably priced between $9 and $165, making them an affordable option for everyone.
Colorescience has an affiliate program with a high conversion rate and a 5% commission. The program offers dedicated account management, in-depth tracking for campaign optimization and performance, and promotion tools to its affiliates. The cookie period provided is 30 days, giving ample time for affiliates to earn their commission.
12- Black Opal
Black Opal has been dedicated to catering to the makeup and skincare needs of women of color since 1994. They offer state-of-the-art solutions to problems like hyperpigmentation, shade matching, and oil control, all within the affordable price range of $6 to $15. With their products, Black Opal has empowered women of color to be confident in their skin tones.
Black Opal’s affiliate program offers a 6% commission on all sales and a minimum monthly payout of $50. Affiliates can take advantage of promotional tools, tracking, and dedicated support from the affiliate management team to maximize their earnings.
13- Benefit Cosmetics
Benefit Cosmetics is a long-standing and reputable brand in the beauty industry, renowned for its award-winning products. Their “Benetint” product alone has sold over 10 million bottles. With a price range between $5 to $90, Benefit’s products are affordable and attract a large customer base. Benefit Cosmetics offers an affiliate program with a commission of 6% for new customers and 3% for recurring customers, which has the potential to increase. The program offers a 30-day cookie life and provides affiliates with the opportunity to promote high-quality and popular products.